In the past few decades, cities have experienced a boom in urban development. But with that growth has come a growing demand for quality of life—and not just for residents. Businesses also want to be part of the action, and they're looking for ways to meet that demand.
Cycling is one way to do that, and it can help rebuild local economies by providing new jobs and opportunities for growth. It's also another way to reduce pollution—which is good news for everyone who lives in or near cities!
Cycling has forever been a well-known method of transportation, but on the other hand, it's an amazing asset for economic development. By boosting tourism, supporting local businesses, and attracting investment, reviving cycling culture in urban cities can have a significant impact on local economies.
Here are a few different ways that biking can help local economies and how urban communities can promote cycling communities to receive these rewards.
Cycling Tourism
Cycling tourism has seen a rise in popularity in recent years as more people seek out active and eco-friendly travel options. The city's bike-friendly routes and destinations can entice cyclists from all over the world to cities that invest in cycling infrastructure. In addition to supporting local businesses and bringing in revenue for the city, these tourists spend money on lodging, food, and other local attractions, thus improving the local economy.
Supporting local businesses
In urban cities, reviving the cycling culture may also be beneficial to local businesses. Riders are more likely to make a pit stop and do some shopping at nearby establishments like cafes, restaurants, and shops. Cycling infrastructure can likewise make it more accessible for cyclists to get to nearby shops by providing secure bicycle parking spaces and assigned bicycle paths.
Attracting Investment
By demonstrating a commitment to sustainability and creating a more livable city, local authorities that invest in cycling infrastructure can also attract investment. Investors are looking for cities that prioritize active transportation and address climate change, which may result in new businesses and job opportunities.
How Cities Can Promote Cycling Culture
Urban areas can put resources into use for developing efficient cycling infrastructure, for example, bicycle paths, cycle parking spots, and cycling communities, to make cycling more secure and accessible. Additionally, this infrastructure may support local businesses and attract tourists.
● Provide Incentives - Businesses/shops/stores can receive discounts or subsidies for installing bike racks from city authorities in order to encourage them to adopt a bike-friendly business model.
● Promote Cycling Events - To build community and promote cycling as a fun and social activity, cities can promote cycling events like group rides, charity rides, and bike festivals.
● Educate the Public - City authorities can educate the public about the advantages of cycling, including its monetary advantages and sustainability aspects, to urge more individuals to pick cycling as a method of transportation.
A fact
In the book, ‘How Reviving Cycling Culture Can Boost Local Economies in Urban Cities’ (available on Amazon), author James Forbes argues that cycling not only improves your health but also helps promote economic growth through increased vitality and productivity. According to research by the London Metropolitan University, a bicycle-friendly environment can increase local economies by up to 25%. In addition to boosting productivity among workers at businesses located near bike lanes, Forbes says cycling can help attract talent from across the globe—and even give your company an edge over competitors who aren't as environmentally conscious as yours.
By attracting tourists, supporting local businesses, and attracting investment, reviving the cycling culture in urban cities can have a significant impact on the local economies. These economic benefits can be achieved while simultaneously promoting sustainable transportation in cities that invest in cycling infrastructure, offering incentives to businesses that are bike-friendly, promoting cycling events, and educating the general public about the advantages of cycling.
About Spokeherd
The cycling community at Spokeherd is a group of enthusiastic cyclists who believe that cycling can change lives, communities, and the world. It is a platform for cyclists of all backgrounds and abilities to come together, share their love of cycling, and make a positive impact on the world. It is based on the principles of inclusivity, sustainability, and social impact. Spokeherd provides a welcoming community, inspiring events, and resources to help you understand cycling's true value, regardless of your level of experience.